No endless tables — just the differences that matter, and a clear call. Pick two tools and see who takes it.
| Tool | ||
|---|---|---|
| Pricing | Freemium | Paid |
| Rating | ||
| Category | Workflow Automation | AI Writing & SEO |
| Description | Gumloop is a visual automation platform for building AI-powered workflows without code. Drag and drop nodes to create automations that connect AI models, APIs, and data sources - perfect for complex processes that need AI reasoning. | Jasper is an enterprise AI content platform built for marketing teams, offering brand voice training, a content template library, and a campaign planner that generates integrated multi-channel content from a single brief. It targets mid-size to enterprise marketing organisations that need to scale content production while maintaining brand consistency. Jasper's differentiator is Brand Voice — a trained model that ensures all outputs match the organisation's tone and style. |
| Visual workflow builder | Supported | Not supported |
| AI model integration | Supported | Not supported |
| Custom logic nodes | Supported | Not supported |
| API connections | Supported | Not supported |
| Data transformation | Supported | Not supported |
| Scheduling | Supported | Not supported |
| Team collaboration | Supported | Not supported |
| Templates library | Supported | Not supported |
| Brand Voice: train Jasper on company voice by uploading style guides and sample content | Not supported | Supported |
| 90+ marketing templates (blog post, email, ad copy, social, press release) | Not supported | Supported |
| Campaigns: generate an entire campaign (email, social, blog) from one brief | Not supported | Supported |
| Jasper Art: text-to-image generation within the writing workflow | Not supported | Supported |
| SEO Mode: integrates with Surfer SEO for keyword-optimised drafts | Not supported | Supported |
| Team collaboration: shared brand voices, style guides, and output libraries | Not supported | Supported |
| Browser extension for drafting in any text field | Not supported | Supported |
| API access for programmatic content generation | Not supported | Supported |
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| Website | Visit | Visit |
