Head to head

Jasper vs Make

No endless tables — just the differences that matter, and a clear call. Pick two tools and see who takes it.

The facts, side by side

Jasper Make

Pricing

JasperPaid

MakeFreemium

Rating

Jasper3.9

Make4.1

Description

JasperJasper is an enterprise AI content platform built for marketing teams, offering brand voice training, a content template library, and a campaign planner that generates integrated multi-channel content from a single brief. It targets mid-size to enterprise marketing organisations that need to scale content production while maintaining brand consistency. Jasper's differentiator is Brand Voice — a trained model that ensures all outputs match the organisation's tone and style.

MakeVisual automation platform (formerly Integromat) known for a scenario builder that makes data transformation and routing logic easier to visualize than Zapier's linear flow model. At $9-16/mo for 10,000-40,000 operations, it sits between free tools and enterprise platforms. Strong for teams doing complex multi-branch data processing without writing code.

Brand Voice: train Jasper on company voice by uploading style guides and sample content

Jasper

Make

90+ marketing templates (blog post, email, ad copy, social, press release)

Jasper

Make

Campaigns: generate an entire campaign (email, social, blog) from one brief

Jasper

Make

Jasper Art: text-to-image generation within the writing workflow

Jasper

Make

SEO Mode: integrates with Surfer SEO for keyword-optimised drafts

Jasper

Make

Team collaboration: shared brand voices, style guides, and output libraries

Jasper

Make

Browser extension for drafting in any text field

Jasper

Make

API access for programmatic content generation

Jasper

Make

Visual scenario builder with non-linear, branching workflow visualization

Jasper

Make

2,000+ app integrations including HTTP/REST and webhooks for custom APIs

Jasper

Make

Advanced router modules for conditional branching and data filtering

Jasper

Make

Data store: built-in lightweight database for state persistence between scenarios

Jasper

Make

JSON/XML parsing and transformation with no-code tools

Jasper

Make

Scenario scheduling: minute-level granularity on triggers

Jasper

Make

Error handling routes for automatic retry and failure notification

Jasper

Make

Team features: shared scenarios, scenario logs, version history

Jasper

Make

Pros

Jasper

Brand Voice training produces notably more on-brand output than untrained generic LLMs
Campaigns feature generates a coherent multi-channel content set from one brief — unique in the category
Template library covers specific marketing formats (cold email, LinkedIn ad, product description) with structure
Surfer SEO integration keeps keyword density and topical coverage within SEO targets

Make

Non-linear visual builder is significantly clearer than Zapier for workflows with multiple branches and conditions
Operations-based pricing means 1 automation with 5 steps costs 5 ops — often cheaper than per-task Zapier pricing
Data Store allows state to persist between runs without an external database for simple key-value use cases
Free tier includes 1,000 operations/month — enough for testing before committing to a paid plan

Cons

Jasper

Minimum plan is $39/mo — no free tier and limited trial
Underlying model is GPT-4-class — not differentiated from building on the API directly
Jasper Art quality is below Midjourney and DALL-E 3 for marketing imagery
Interface has grown complex with feature bloat — new users face a steep onboarding curve
Annual contract required for team plans — expensive to exit if needs change

Make

AI node support is limited compared to n8n — building LLM pipelines requires more manual HTTP module work
Scenario builder becomes visually complex (hard to read) on workflows with 30+ modules
Free tier requires manual scenario activation — paid plan required for scheduled automatic runs
No self-hosting option — all data flows through Make's cloud infrastructure
Cost scales linearly with operation count, not workflow count; high-frequency scenarios become expensive at $9/mo base

Tool	Jasper	Make
Pricing	Paid	Freemium
Rating	3.9	4.1
Category	AI Writing & SEO	Workflow Automation
Description	Jasper is an enterprise AI content platform built for marketing teams, offering brand voice training, a content template library, and a campaign planner that generates integrated multi-channel content from a single brief. It targets mid-size to enterprise marketing organisations that need to scale content production while maintaining brand consistency. Jasper's differentiator is Brand Voice — a trained model that ensures all outputs match the organisation's tone and style.	Visual automation platform (formerly Integromat) known for a scenario builder that makes data transformation and routing logic easier to visualize than Zapier's linear flow model. At $9-16/mo for 10,000-40,000 operations, it sits between free tools and enterprise platforms. Strong for teams doing complex multi-branch data processing without writing code.
Brand Voice: train Jasper on company voice by uploading style guides and sample content	Supported	Not supported
90+ marketing templates (blog post, email, ad copy, social, press release)	Supported	Not supported
Campaigns: generate an entire campaign (email, social, blog) from one brief	Supported	Not supported
Jasper Art: text-to-image generation within the writing workflow	Supported	Not supported
SEO Mode: integrates with Surfer SEO for keyword-optimised drafts	Supported	Not supported
Team collaboration: shared brand voices, style guides, and output libraries	Supported	Not supported
Browser extension for drafting in any text field	Supported	Not supported
API access for programmatic content generation	Supported	Not supported
Visual scenario builder with non-linear, branching workflow visualization	Not supported	Supported
2,000+ app integrations including HTTP/REST and webhooks for custom APIs	Not supported	Supported
Advanced router modules for conditional branching and data filtering	Not supported	Supported
Data store: built-in lightweight database for state persistence between scenarios	Not supported	Supported
JSON/XML parsing and transformation with no-code tools	Not supported	Supported
Scenario scheduling: minute-level granularity on triggers	Not supported	Supported
Error handling routes for automatic retry and failure notification	Not supported	Supported
Team features: shared scenarios, scenario logs, version history	Not supported	Supported
Pros	Brand Voice training produces notably more on-brand output than untrained generic LLMs Campaigns feature generates a coherent multi-channel content set from one brief — unique in the category Template library covers specific marketing formats (cold email, LinkedIn ad, product description) with structure Surfer SEO integration keeps keyword density and topical coverage within SEO targets	Non-linear visual builder is significantly clearer than Zapier for workflows with multiple branches and conditions Operations-based pricing means 1 automation with 5 steps costs 5 ops — often cheaper than per-task Zapier pricing Data Store allows state to persist between runs without an external database for simple key-value use cases Free tier includes 1,000 operations/month — enough for testing before committing to a paid plan
Cons	Minimum plan is $39/mo — no free tier and limited trial Underlying model is GPT-4-class — not differentiated from building on the API directly Jasper Art quality is below Midjourney and DALL-E 3 for marketing imagery Interface has grown complex with feature bloat — new users face a steep onboarding curve Annual contract required for team plans — expensive to exit if needs change	AI node support is limited compared to n8n — building LLM pipelines requires more manual HTTP module work Scenario builder becomes visually complex (hard to read) on workflows with 30+ modules Free tier requires manual scenario activation — paid plan required for scheduled automatic runs No self-hosting option — all data flows through Make's cloud infrastructure Cost scales linearly with operation count, not workflow count; high-frequency scenarios become expensive at $9/mo base
Website	Visit	Visit

The facts, side by side

Pricing

Rating

Category

Description

Brand Voice: train Jasper on company voice by uploading style guides and sample content

90+ marketing templates (blog post, email, ad copy, social, press release)

Campaigns: generate an entire campaign (email, social, blog) from one brief

Jasper Art: text-to-image generation within the writing workflow

SEO Mode: integrates with Surfer SEO for keyword-optimised drafts

Team collaboration: shared brand voices, style guides, and output libraries

Browser extension for drafting in any text field

API access for programmatic content generation

Visual scenario builder with non-linear, branching workflow visualization

2,000+ app integrations including HTTP/REST and webhooks for custom APIs

Advanced router modules for conditional branching and data filtering

Data store: built-in lightweight database for state persistence between scenarios

JSON/XML parsing and transformation with no-code tools

Scenario scheduling: minute-level granularity on triggers

Error handling routes for automatic retry and failure notification

Team features: shared scenarios, scenario logs, version history

Pros

Cons